Dr. Feneisha Franklin of Living Well Family Medicine What happens when a retiring doctor needs an exit and a burned-out physician needs a door? The story of Living Well Family Medicine offers a blueprint that the DPC movement increasingly needs. After ten years of corporate medicine across three different health systems, Dr. Feneisha Franklin had a decision to make. She could leave clinical medicine altogether, or she could find a different way to practice. What she found was a Direct Primary...

Starting a Direct Primary Care (DPC) practice is an exciting journey. It’s about reclaiming the joy of medicine, building meaningful patient relationships, and creating a sustainable business model that works for you. But before you dive in, you need a solid plan. An effective DPC business plan is your roadmap to success. It helps you clarify your vision, set realistic goals, and navigate the challenges ahead. I’m here to walk you through the essentials of building that plan, step by step....

DIRECT PRIMARY CARE | MICROPRACTICE | PHYSICIAN FINANCIAL SUSTAINABILITY Dr. Victoria Leventis-Shew of Victory Family Medicine, courtesy of Victory Family Medicine The Financial Reality of Launching a DPC Micropractice: Dr. Victoria Leventis-Shew, Victory Family Medicine Dr. Victoria Leventis-Shew didn't plan to open a practice. She planned to survive. What she built at Victory Family Medicine in Columbia, South Carolina is one of the most honest and instructive stories in the DPC community...